Asset mapping is best described as which of the following?

• A. A plan to map crime hotspots.
• B. A method to identify and mobilize existing community strengths.
• C. A survey of individual preferences.
• D. A financial audit of a program.

Answer: (B)

Asset mapping focuses on finding and leveraging what a community already has—people with skills, organizations, networks, places, and other resources that can support health goals. This approach helps public health work by identifying who can lead efforts, where we can meet, and how to connect partners to address issues, making programs more sustainable and community-driven. It’s not about crime data, individual preferences, or financial audits; those focus on problems, personal desires, or finances rather than the community’s existing strengths. So the best description is identifying and mobilizing existing community strengths.